Selar

What Selar is

Selar is a platform for selling digital products online, built for creators in Nigeria and across Africa. Its site title presents it as a way to sell digital products online, and its blog describes it as "an all-in-one digital commerce ecosystem built specifically for creators who deal with naira, cedis, mobile money, and even global currencies daily." Creators use one Selar store to sell online courses, membership sites, webinars, ebooks and other digital downloads, and the blog says African creators can sell an unlimited number of these from one site, with no additional plugins or tools to manage.

The course side is what places Selar in this directory. With Selar-hosted courses, a creator uploads videos directly to Selar and buyers can watch them immediately after purchase. The company's blog says the platform is widely used by experts in Nigeria to deliver courses to students worldwide, and its newsletter sign-up claims over 50,000 African creators as readers. Everything below comes from Selar's own blog, which is where the company explains the product in detail.

Building and delivering a course

A Selar course can hold videos, audio, documents, resources and workbooks, and the blog says you can upload unlimited course video content without worrying about storage. Uploading is drag-and-drop, several courses can be uploaded at once, and downloadable files can sit beside the lessons so the curriculum follows your teaching style. Everything is managed from one dashboard.

Delivery is flexible. A creator can release the whole course at once or drip-feed it to keep members engaged, scheduling releases by fixed dates or triggering them when someone joins. Video is securely hosted and stream-only by default; the blog presents this as protection against piracy, with "no downloads or leaks," and promises high-quality playback on any device. It also lists content security among Selar's highlights and says the platform lets you grant access to offline students.

Learners can talk back. Every lecture can have its own comment section, where members ask questions, share feedback and engage with each other. When a student finishes, Selar can issue a customized certificate of completion, which the blog describes as "automated, branded" and a way to raise the perceived value of a program. The whole experience is built mobile-first: courses, memberships and checkout are all optimized for phones, which the blog ties to how most of a creator's audience reaches them.

Memberships, cohorts and webinars

Membership sites run alongside courses. Selar's blog on cohort courses explains the set-up: upload the course, then place it in a member area through the membership site option so only enrolled students can see it, and build a sales page with Selar's page builder to market the cohort. Subscription pricing makes the same tool work for an ongoing paid community. Webinars are another product type, and the blog's comparison table credits Selar with webinar tools and Africa-focused training for creators.

Tracking and data

Selar tracks progress at the student level. The blog says you can see who watched what, monitor member progress and export real-time data, and its comparison table lists student tracking, exportable data and a progress dashboard. Students can be managed directly from the dashboard, so a creator can see which lessons are hits and which are skips, in the blog's words.

Selling and payments

Payments are Selar's main argument. The blog says Selar supports 8 currencies and multiple payment methods, including PayPal, Stripe and local currency payment methods, and its comparison table names Naira, GHS, USD and GBP among them. Creators can set prices in any currency and accept payment from students anywhere, and the blog adds that Selar has no dollar spending restrictions. Pricing models include a flat fee, monthly subscriptions and pay-what-you-can, where buyers enter the amount they want to pay, and subscriptions can run weekly, monthly, quarterly, yearly or on custom plans.

The marketing tools are built in. An affiliate system lets a creator onboard and track affiliates directly on the platform, the page builder creates sales pages, and the comparison table adds coupons and email templates. A course can be pre-launched before release, and automated follow-ups chase prospective buyers; the blog says they are "Proven to drive conversions by at least 30%." The cohort guide adds that the Pro plan lets you integrate your favorite tools and manage all your students from one dashboard.

Plans and fees

A Selar blog post on course hosting for Nigerian creators sets out three tiers: a free trial, a Pro Plan at ₦12,000 ($30) per month and a Turbo Plan at ₦22,500 per month. On top of the plan, Selar charges a transaction fee on every sale, which the same post lists by currency:

• 4% + NGN 50 on Naira purchases
• 7% + 50¢ on USD purchases
• 5% + GH¢ 1 on GHS purchases
• 4% + 50P on GBP purchases

The membership post says the Pro and Turbo plans give creators everything they need to host courses and membership sites, and another post invites creators to try Selar for free. For learning the platform, the blog publishes Selar Guides, how-tos, creator stories, a creator spotlight and product update announcements, including step-by-step guides on uploading a course to Selar and on selling online courses in Ghana with it.

What creators say

The Nigerian creators post quotes two users. Steve Harris, a business accelerator and coach, writes that the team is "truly interested in your growth and are constantly listening to the customers and tweaking and fine-tuning their app." Tricia Biz, a marketing and launch expert, says "Selar has an Affiliate System that works!" and that it rescued her during her course launch, adding that payments for products come through quickly.

Who it suits

Selar fits a creator in Nigeria, Ghana or elsewhere in Africa whose buyers pay in naira, cedis or by mobile money, and who wants courses, memberships, webinars and ebooks in one store with a single checkout. Secure streaming, drip scheduling, comments, certificates and progress export cover what a self-paced course or a paid membership needs, and the affiliate system suits creators who launch with partners. The trade-off is the fee model: there is a monthly plan and a percentage on every sale, so the per-sale fee grows with volume. Selar's strengths are local payments and currencies, so they count most for a creator selling to African buyers.