Arlo

What Arlo is

Arlo is a training management system (TMS) for businesses that sell and run courses: commercial training companies, CPD and continuing education providers, associations and internal training teams. Its homepage promises "everything you need to create, schedule, sell and deliver training in one powerful and easy-to-use training management system", across live online, in-person, blended and self-paced elearning delivery.

The company draws a clear line between a TMS and an LMS. In its own FAQ, an LMS is for delivering self-paced online learning, while a TMS manages "all aspects of a training organisation, from registrations to invoicing to CRM". Arlo does both: it handles the commercial and operational side of a training business and includes its own elearning authoring and SCORM delivery. The site says it is used by thousands of training providers worldwide and that its team has more than 16 years of experience in training.

Scheduling and running courses

Arlo is built around the course that runs many times. Trainers create and schedule courses "in minutes", according to the homepage, and schedule trainers, courses and venues from one place. The use cases the company lists include instructor-led, public, private, employee, customer, franchise, enterprise, compliance and blended training, and its industry pages cover health and safety, associations, business and leadership, IT and software, construction and trades, universities and not-for-profits.

For live online delivery, most Arlo customers use its Zoom integration, according to the company's virtual classroom guide. A live online course can consist of one or several Zoom sessions, so a provider can run a single-session webinar, a multi-session virtual classroom program, a multi-day course or a blended program that mixes live online, in-person and elearning. Each session is linked to Zoom automatically, and the confirmation email carries the joining details. Arlo then generates a personalized Zoom link for every registrant and sends join instructions, calendar invitations, reminders and follow-up emails with feedback surveys and post-session materials. After the session, Arlo records attendance automatically for Zoom meetings that finish within one hour of their scheduled end time.

Trainers also get an instructor app for managing courses, marking attendance and recording grades.

Elearning and SCORM

Arlo's elearning authoring tool gives a training provider three ways to build a course: start from scratch in a drag-and-drop builder, convert an existing document, or generate a course from a prompt with its AI assistant. Converted material can be carried over word for word, summarized, or a mix of both, and the supported formats are Word documents, PDFs and PowerPoint files. Content can include pre-reading, microlearning, assignments, quizzes, scenario-based learning and videos, either uploaded or embedded, along with images, slideshows, documents, interactive hotspots and third-party embeds. Providers can brand the content with their own layouts, colors and fonts.

Modules can be offered on their own as self-paced courses published to the provider's website, or attached to a multi-session course as pre-work or follow-up. Access can be drip-fed or opened fully, and the responsive design works on any device.

Arlo also imports and delivers SCORM. The company says a provider can migrate an entire SCORM library "in minutes", schedule SCORM content alongside instructor-led training, and keep it current with built-in versioning and preview tools. Learners reach their content through a branded self-service portal, which the FAQ calls an SSO portal, where progress, scores and completion data are saved. Reporting tracks completions, scores, time spent and learner activity. The FAQ is candid that pass and fail reporting on quizzes is not yet available and is planned for a future release.

Selling, registration and the website

Selling is where Arlo differs most from a plain LMS. Registration runs through smart forms with flexible payment options and integrated invoicing, and a provider can apply discounts, waitlists and custom rules to any course type, public or private, paid or free. Arlo has also introduced Bundles for packaging several courses together.

The company builds and hosts websites for training businesses as well. Course details, dates and prices update on the site in real time when they change in Arlo, and one G2 reviewer quoted on the homepage singles out the site showing when a course is full or nearly full. Providers who keep their own site can use the website integration instead, and WordPress is among the integrations named on the site.

CRM, reporting and integrations

Arlo includes a CRM for client records, relationships, leads, accounts and training history. Reports track course performance, attendance, revenue and customer activity in real time, and a provider can build custom reports, schedule them and share them with stakeholders. The integrations the site names are Zoom, WordPress, Salesforce and Xero, and the company says it connects with eLearning, payment, accounting and marketing tools. There is an API for developers, plus a help center, a trust center and data security pages.

Services and support

Beyond the software, Arlo sells professional services: implementation, website design and integration, learning design and workflow automation. A partner program and a referral program sit alongside them. A Capterra review quoted on the homepage calls support "responsive and professional".

Scale, customers and trial

The homepage puts numbers on its use: 375K courses scheduled, 7.5M people trained, 9.7M hours of admin saved, 100M emails sent and $3B worth of training sold. Customer stories quoted there say Communispond reduced manual processes by 80% with Arlo and that Raven reduced manual administration by more than 25% after switching. Peggy Zurkan, an L&D manager, says that without Arlo her team would have to hire another admin, and Tammy Banks, listed as a co-founder, says setting up a course, sending reminders and Zoom links, contacting facilitators and automating certificates "is easy with Arlo".

Certificates of attendance or achievement can carry the provider's branding and course details, and they go to participants by email or can be downloaded for printing.

Arlo offers a 14-day free trial with no credit card required and unlimited users. Its pricing is sent as a PDF to anyone who enters an email address, and demos are booked with the sales team.

Who it suits

Arlo suits a training business that runs scheduled courses again and again and is drowning in spreadsheets: a commercial training company, a CPD or continuing education provider, an association running member training, or a team training employees or customers. Providers who mix public and private courses, in-person sessions and Zoom classes, and want registrations, invoices, reminders, certificates and reporting to happen without manual work, get the most from it. The SCORM import and AI course builder make it practical to add elearning without a second system.

It is a heavier tool than a solo creator selling a single recorded course needs, since much of its value lies in scheduling, venues, trainers and invoicing. A provider that relies on quiz pass and fail reporting should note that this is still on the roadmap.